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LOGO

A GATEWAY TO THE FUTURE

The original purpose of a city gate was to welcome people and provide refuge within its fortified walls in times of danger. Having lost their original purpose, today they have become the symbol of accessibility and openness to the outside world.

The Expo 2030 Roma logo builds upon this concept, taking it to a new level: on the one hand, an invitation to enter and participate in the collective vision; on the other, an invitation to look beyond, to the future and its infinite possibilities.

Particolare del Colosseo con visione NFT
Il logo ufficiale di Roma Expo 2030
Logo di Roma Italia - Expo 2030
Alternativa - il logo della candidatura di Roma a Expo 2030
Una versione del Logo Roma Italia Expo 2030- Candidatura
Logo Roma Italia Expo 2030- Candidatura
NFT

A LOGO IN ETERNAL EVOLUTION

The Expo 2030 Roma logo is dynamic: combinations of unique lines, shapes and nuances give rise to infinite versions, which maintain its original concept and communicative power. A logo that is never the same and always unique.

Each logo, given its uniqueness, is an NFT (or Non-Fungible Token), a non-reproducible digital artwork, available on blockchain to give everyone the chance to participate and support Rome’s candidacy for Expo 2030.

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WHY AN EXPO
IN ROME?

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Roma veduta larga di Piazza del Popolo dalla Terrazza del Pincio

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